Digital Marketing

In the bustling digital landscape of 2024, the clamor for attention has reached unprecedented levels. Websites are no longer just information repositories; they’ve transformed into immersive experiences, where every scroll, click, and interaction matters. Amidst this evolution, the role of multimedia has surged to the forefront, becoming not just a nice-to-have, but a non-negotiable element […]

Conversion Rate Optimization (CRO) is a journey filled with potential and pitfalls. As businesses embark on this path, they often encounter various roadblocks, especially within their experimentation programs. These challenges, if not addressed properly, can stagnate growth and hinder the realization of a website’s full potential. Drawing from our extensive experience at a leading Rate

As the self storage industry continues to grow at a rapid pace, competition among storage facility businesses becomes increasingly fierce. In order to stand out and attract new tenants, it is crucial to implement effective marketing strategies. To help you navigate the complex world of self storage marketing, we have compiled a comprehensive guide outlining

For those captivated by digital marketing but maybe not ever knowing where to begin the process, the following article will be a fun learning experience! We’ll dive into competitor assessment tactics on search engines in efforts to teach and deepen your understanding of competitor research. Cash Colligan (me) of Building Brands Marketing has created this

In today’s hyper-connected world, where social media platforms have become virtual hubs of activity, mastering digital marketing strategies for these platforms is no longer just an option – it’s a necessity. With billions of users actively engaging on platforms like Facebook, Instagram, Twitter, and LinkedIn, businesses have a golden opportunity to leverage these platforms and

As a home service business owner, you understand how important it is to attract new customers and keep your existing ones coming back for more. In today’s digital age, a strong online presence and effective digital advertising and marketing strategies are crucial for the success of any home service business. In this article, we will

What is Brand Personality? Brand voice or personality indicates different human characteristics associated with the company name. A company increases its brand equity by having consistent characteristics that its audience or consumers enjoy. Also, the brand voice is something that the consumer can easily relate to. Here are some common forms of brand personalities that

How to Use Lead Generation to Increase ROI For Your Local Business As a local business owner, you know that strong customer relationships are key to success. However, in today’s digital world, it can be difficult to build the connections necessary to increase your Return on Investment (ROI). Enter lead generation. Lead generation is a

Building Brands Marketing Awarded TechSoup Endowment for 30 Facebook Portal Devices for Nonprofit Clients   VICTORIA, TX – Building Brands Marketing (BBM) has been awarded an endowment by the tech company, TechSoup, for 30 Facebook Portal video conferencing devices which will be distributed to BBM clients who are in the nonprofit industry.   “Our team

BRANDING STILL MATTERS Digital Marketing alone doesn’t work. Perhaps that’s a controversial statement. But, from my eight years of experience in the advertising industry and decade-plus of experience in digital marketing, digital marketing in and of itself with no other media involved in the mix does not work effectively. There is this necessary component that