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Author name: Adam Mahan Adam

Do not spend marketing dollars because you think you need to. Promote a purpose, market a vision.

“You got to spend money to make money” is arguably the oldest marketing adage in existence.  Yet, despite being the epitome of marketing clichés, it is nonetheless a major factor in a business’ success. However, marketing and advertising are one of those expenses which can almost feel like a dreaded obligation – right up there […]

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Digital Marketing

Five reasons why your business needs a marketing consulting agency

As technology continues to evolve, influencing consumer behaviors along the way, it is essential that businesses not only adapt the ways in which they engage with consumers.  This can most certainly be an overwhelming prospect and many business owners may not have the time to devote to understanding it all. A marketing consultant agency brings

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Digital Marketing

3 Ways to Help You Capture Leads and Generate Sales Now

Business owners of Victoria, TX, here are three quick tactics to help you capture leads and generate sales now. We are in Q4 – that final push through the holiday season into the new year.  For the retail sector, Q4 is when the bulk of the year’s revenue is generated.  Many other industries experience a

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Digital Marketing

Why Brands Need To Recognize The Value Of A Marketing Consultant

It’s almost 2020. Stressing the importance of digital media marketing is past the point of redundant. The largest online platforms – Google and Facebook – have made their interfaces so simple and user-friendly that even the unsaviest of business owners can set up and manage search engine and social media campaigns. Despite this ease, many

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Digital Marketing